Mission Statement
Joshua Tree Global is dedicated to promoting ideas and people who are determined to transform the world. We promise to provide at the highest, ethical standards our expertise in the fields of Public Relations, Digital Multimedia, and Technology.
Who we are and what we believe in:
Joshua Tree Global believes in Entrepreneurs because we are Entrepreneurs. We believe that it is possible to be engaged in meaningful, personally fulfilling careers that make a difference in today’s world. We believe that we are accountable to a higher standard of social consciousness rather than just profits and a balance sheet. We are dedicated to using the talents we have been blessed with to help others achieve their dreams, whether it is a new business or self-awareness of the life they are meant to lead. We offer expertise in the fields of Publishing, Digital Multimedia, and Technology so Entrepreneurs can fully express their missions through the key channels of communication in the modern world.
Joshua Tree Global is proactive and aggressive in its approach which explains why we are so particular in choosing our clients. We need to truly believe our clients want to transform the world—and not just talk about it. If we are going to leave behind a planet which is grateful we were here, we need to live by our principles and focus on transforming the world. Together we can make a difference.
John Paul Owles
President & CEO
For the past 25 years, I have been involved in the publishing and information technology business. I am a strong believer in the new media and its promise of reaching people around the world.
As President and CEO of Joshua Tree Global, I have developed cutting-edge technology and a network of experts to help turn entrepreneurs dreams into reality.
Influencers Advisory Board
Joshua Tree Global has invited several outstanding individuals to be part of what we call the Influencers Advisory Board. While these individuals are not legally a part of Joshua Tree Global, we seek out their advice in all areas of the business and the direction of the company.
Ruchel Louis Coetzee
Author, owner of Ruchel, LLC
RUCHEL, LLC will push the envelope of creativity to deliver strong multimedia messages worldwide.Ruchel is owner of Ruchel, LLC, based in Ft. Lauderdale, Florida, and is the author of PULANI, A memoir of a young girl in apartheid South Africa, published by Joshua Tree Publishing. She advises Joshua Tree Global with her advertising, marketing, and video expertise.
Her clients have included Motorola, Dow Jones, Dunn and Bradstreet, AutoNation, Bellsouth, Pollo Tropical, Travelpro, and other Fortune 500 companies. Ruchel has interviewed celebrities such as Sean Penn, David Caruso, Dakota Fanning, Muhammad Ali, Richard Adams (Watership Down author), Walter Cronkite, the Shriver-Kennedy family, Sylvestor Stallone, Alice Cooper, artists Botero and Romero Britto, etc. She has also interviewed politicians Senators Clay Shaw, Max Cleland, Bob Graham, Harkin, CFO of Florida Alex Sink as well as the Dalai Lama, Prince Albert of Monaco.
Diane Bucci
Author, Advocate, Speaker
Author Diane Bucci was born in Muskogee, Oklahoma, but has lived most of her life in Colorado. Married at age 19, Diane gave birth to Susie in 1982 and son Mikey in 1983. Mikey was diagnosed with Autism at age 3, and he began attending a preschool program at the University of Colorado Health and Sciences Center for autistic children which specialized in behavior modification. Dr. Sally J. Rogers was the director of the program.
Diane was elected President of the Colorado Autism Society when Mikey was 5, after being an active member promoting new awareness. She revised the educational pamphlet that was distributed by the local chapter and assumed the responsibility of writing the bi-monthly newsletters. Diane began writing humorous short stories about Mikey to add to the newsletters when she was short on material and received enormous response from members who urged her to compile them into a book. She began writing the book when Mikey was about 7 years old. At that time, his diagnosis was changed to Asperger’s Syndrome.


November 4: Radio Interview with Publisher John Paul Owles
Centaur Books releases 12th book by Niles Rader